Nollywood: ‘We are cultivating a cinema culture and we cannot do it without our audience’ – Rita Dominic

A few days ago, veteran Nollywood actress Rita Dominic voiced her opinion on the state of the Nigerian film Industry and the cinema culture saying, ‘not every movie is cinema worthy’.

Her statement sparked a wide range of reactions and counter reactions and now she’s responded to all the comments saying, ‘I have heard you as a producer. I will do better. I have never been one not to listen to constructive criticism so it is to my advantage to listen again’.

Read her full post below…

Hello Fam! I wanted to post a video but it was too long so I opted for a long post. A couple of days ago I posted a quote to motivate active members of my beloved industry. You decided to build a nice big table there, gathered us on top and shook it till we all had to pay attention.

It became apparent rather quickly that you have been fed up for a while. Guess what!! I have heard you!I have heard you as an actor. I have heard you as a producer. I will do better. I have never been one not to listen to constructive criticism so it is to my advantage to listen again. Thanks to the colleagues who called me, tweeted, sent messages and even braved commenting while the table was shaking vigorously.

Glad you understood the intention of my post. We are cultivating a cinema culture and we cannot do it without our audience. They have spoken and I have a better grasp of their frustrations. It is a positive thing to have our consumers emotionally invested In our films. I want to request that our viewers not give up on going to the cinemas to support films. If a film is good encourage the filmmakers by telling others to see it.

You have an important role to play in the development of the Nigerian film industry and you have taken the first steps by letting your voices be heard. You can now stop shaking the table so we can get down to make better films for you.

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